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milline
Definitions
[], (Noun)
Definitions:
- A unit of measurement of the value of advertising space in a newspaper, magazine, etc., calculated by multiplying the cost per line by one million and dividing the result by the circulation of the publication. Frequently attributive, especially in "milline rate".
Phrases:
Origin
:
1920s; earliest use found in Printers' Ink. From mil- + line
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definition by Oxford Dictionaries