milline

Definitions


[], (Noun)

Definitions:
- A unit of measurement of the value of advertising space in a newspaper, magazine, etc., calculated by multiplying the cost per line by one million and dividing the result by the circulation of the publication. Frequently attributive, especially in "milline rate".


Phrases:

Origin:
1920s; earliest use found in Printers' Ink. From mil- + line




definition by Oxford Dictionaries